Ideation for Digital PR: Live Workshop Series
Hello there my loves :)
It’s been a while, huh? I’m sorry I’ve not written to you for so long! Rest assured Manufacturing Serendipity will be back soon, but in the meantime I wanted to let you know that I’ll be running a new cohort of my Ideation for Digital PR course in January 2024.
I originally ran this four-week, live workshop series (delivered over Zoom) in May of this year, and it was really popular, and so I’m bringing it back :)
Super Early Bird tickets are just £120* and tickets are on sale now :)
*Super Early Bird tickets are limited, regular ticket price £240. Prices quoted exclude Eventbrite fees.
Here’s everything you need to know:
Have you been tasked with coming up with ideas that gain linked coverage on top-tier media sites like the BBC, the Guardian, USA Today; but are wondering how on earth do you do that?
Perhaps you’ve seen the success of others, and are unsure why the ideas you’re coming up with aren’t generating the coverage you’d hoped for. Maybe you’ve seen success with some of your ideas but it all seems to be a bit hit and miss, and now you’re now under pressure to deliver results more consistently. Or, possibly, this is all new to you and you don’t know where to begin.
If you’re struggling to figure out what to do next, join me for this series of live workshops beginning January 23rd, 2024.
Course Content
This live cohort-based training course runs over a four-week period, with a 90 minute workshop session delivered over Zoom each week.
Attendees will be guided step-by-step through the ideation process I personally use; I’ll suggest a range of exercises attendees might like to complete between sessions, plus they’ll be plenty of time for Q&A each week:
Week One: January 23rd 2024, 5pm-6:30pm (UK) - Getting Started: creative myths; creative briefs, seeking inspiration, & gaining a deeper understanding of the media landscape.
Week Two: January 30th 2024, 5pm-6:30pm (UK) - Idea Generation: practical exercises to help you come up with ideas, and further develop them.
Week Three: February 6th 2024, 5pm-6:30pm (UK) - Idea Validation: how to figure out whether or not an idea is likely to generate coverage.
Week Four: February 13th 2024, 5pm-6:30pm (UK) - Review, wrap up, & AMA.
Attendees will leave the course:
With a clearly defined process they can use to generate their own ideas, and renewed confidence in their own skills
In a happier and more productive mindset
Feeling rejuvenated and excited about their work
Pricing:
Super Early Bird tickets – £120*
Super Early Bird + 45 min 1:1 Private Coaching tickets – £220*
Early Bird tickets – £180*
Early Bird + 45 min 1:1 Private Coaching tickets – £280*
General Admission tickets – £240*
General Admission + 45 min 1:1 Private Coaching tickets – £340*
*Super Early Bird, and Early Bird tickets are limited. Prices quoted exclude Eventbrite fees.
Booking:
Full course details can be found here & you can book your spot here.
I think that’s everything, but if you’ve any questions then drop me an email :)
The next edition of Manufacturing Serendipity will land in your inboxes next Friday.
Big love,
Hannah x